A large part of Tennant’s business came from their partnerships with Strategic Accounts. They would have annual contract meetings with these accounts and needed a way to prove Tennant’s value, as well as stand out from the competition. Instead of simply providing a boring report of results for the year, we crafted these infographic “placemats” to put on the table in front of each key stakeholder. It was a visually interesting way to highlight the main take aways and keep Tennant top-of-mind when accounts were in the process of shopping around. So far, these have helped Tennant keep all of their Strategic Accounts after these annual meetings.
CONCEPT DEVELOPMENT / INFOGRAPHICS / ILLUSTRATION / PRINT DESIGN