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Graphic Design for Every Brand
Hi, my name is Nicki and I’m a Minneapolis-based Graphic Designer. Throughout my over 10 years in the field, I’ve had the fortune of collaborating with many different companies, people and brands. Thanks to all these diverse experiences, I’ve developed a broad, adaptable design style, as well as a refined design process. I enjoy matching the purpose and content of a project with a look and feel that will bring your project to life!
What I Can Do For Your Brand
I’ve had the opportunity to design many different types of projects, including logos, catalogs, emails and landing pages, tradeshow booths, and even semi-trailer wraps! Whether you need help developing your branding, or just need collateral to supplement and support your existing marketing efforts, I can help. Below are just some of my design specialties.
Featured Projects
Tennant Brand Guidelines
Check out this complete branding project I designed for Tennant Company. They had outdated and incomplete brand guides, which was confusing for designers, and led to an inconsistent look and feel.
A Logo with some Punch
This logo project required some high energy, gritty design, while keeping a little bit of a feminine touch. It was a fun exploration in combining different textures, imagery and typography for a kick @$$ event.
Sales Tools Binder
Cat Auction Services basically had no sales tools whatsoever. My team and I identified key market segments, developed messaging, and then I started designing. We collected all the resources in one place and distributed to the sales team. Click below to see what they got inside the binders!
ISSA Tradeshow Booth
Tennant Company needed a new booth design for their biggest tradeshow of the year. Previously, the messaging was more product focused, but this time, I proposed something a little more customer focused, in order to draw people into the booth. Click below to view concepts, chosen design, and how it was applied to all the booth elements.
Global Sales Meeting
Sales meetings can be boring and uninspiring, so Tennant Company wanted to have a cool theme, especially since the company wasn’t having its best year. We came up with a mountain climbing theme with bold imagery and a supporting logo to communicate that yes, there are obstacles to overcome to get to the top, but we can do it together.
Marketing Wall Infographic
Our office was finally getting out of the 1980’s (seriously, the carpet had to be older than I am), so I created this fun wall “infographic” of sorts to class up the new area to make it look more like an actual marketing department.